The current state of technology roadmapping (TRM) research and practice
© 2018 by World Scientific Publishing Co. Pte. Ltd. All rights reserved. Technology roadmapping (TRM) is gaining momentum as a strategic management tool for an organization to integrate technology into business strategy. This chapter reviews over a hundred of TRM related publications to provide the...
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| Main Authors: | , |
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| Format: | Chapter |
| Published: |
2019
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| Online Access: | https://repository.li.mahidol.ac.th/handle/123456789/45374 |
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| Institution: | Mahidol University |
| Summary: | © 2018 by World Scientific Publishing Co. Pte. Ltd. All rights reserved. Technology roadmapping (TRM) is gaining momentum as a strategic management tool for an organization to integrate technology into business strategy. This chapter reviews over a hundred of TRM related publications to provide the community with the current state of roadmapping researches and practices. From the literature, the issue of keeping a roadmap alive is identified as the key challenge in the field. To address this challenge, operationalization and effective implementation of TRM are emphasized as potential areas for future research. |
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