A two-stage customer journey analytical model in single house business

© 2020, ECTI Association. All rights reserved. The single housing industry is currently experienc-ing a continuous expansion in demand for housing. Addressing the needs of different customer groups is the key to increasing the sales rate. The objec-tive of this research is to propose a single house...

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Bibliographic Details
Main Authors: Sotarat Thammaboosadee, Benjathip Chinomi, Ehab K.A. Mohamed
Other Authors: Mahidol University
Format: Article
Published: 2020
Subjects:
Online Access:https://repository.li.mahidol.ac.th/handle/123456789/59939
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Institution: Mahidol University