USING THE AHP METHOD TO EVALUATE LAUNDROMAT STORE LOCATION SELECTION: A CASE STUDY IN BANGKOK METROPOLITAN REGION

• Main Authors: Duongsamorn Manowan, Vorapong Manowan, Piya Hengmeechai
• Other Authors: Assumption University, Bangkok
• Format: Article
• Published: 2022
• Subjects: Arts and Humanities; Business, Management and Accounting; Economics, Econometrics and Finance; Social Sciences
• Online Access: https://repository.li.mahidol.ac.th/handle/123456789/73204
• Institution: Mahidol University

Consumer behaviors are changing fast as everyday life is becoming more and more competitive. For this reason, the lifestyle of living has changed to a more urban society, especially in the Bangkok Metropolitan Region. People who live or work in an urban society, tend to be often in a hurry. This is...