Exploring the factors influencing users’ satisfaction and continuance intention of MOOCs in China

Recently, Massive Open Online Courses (MOOC) have received much attention from users. Users’ continuance intention of using MOOC is one of the most important indicators to measure the success of MOOCs. At present, MOOCs are facing a low completion rate and retention rate problems. This calls for the...

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Bibliographic Details
Main Authors: Yanxia Nong, Nattapan Buavaraporn, Prattana Punnakitikashem
Other Authors: College of Management Mahidol University
Format: Article
Published: 2022
Subjects:
Online Access:https://repository.li.mahidol.ac.th/handle/123456789/75310
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Institution: Mahidol University