Practical Roadmapping Implementation: What We Learned From QinetiQ Group

Practical Roadmapping Implementation: What We Learned From QinetiQ Group

Roadmapping supports innovation, technology, and strategic planning in a structured manner. However, its flexible and adaptable characteristics pose challenges to organizational implementation. We consider how one company, QinetiQ Group plc, a leading British multinational defense technology company...

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Bibliographic Details
Main Authors: Yuta Hirose, Rob Phaal, Clare Farrukh, Nathasit Gerdsri, Sungjoo Lee, Mark O'dell
Other Authors: College of Management Mahidol University
Format: Article
Published: 2022
Subjects:
Business, Management and Accounting
Engineering
Online Access:https://repository.li.mahidol.ac.th/handle/123456789/76457
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Institution: Mahidol University
Description
Summary:Roadmapping supports innovation, technology, and strategic planning in a structured manner. However, its flexible and adaptable characteristics pose challenges to organizational implementation. We consider how one company, QinetiQ Group plc, a leading British multinational defense technology company, implemented roadmapping. Key dimensions we observed for effective roadmapping implementation and challenges are summarized.

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