The marketing efficiency development to create value-added for product and service of community-based tourism. Study case for phatthalung province
This study aims to examine the hypothesis and to carry out the path analysis of casual relationship influencing the marketing efficiency development to create value-added for product and service of community-based tourism; Phatthalung Province, Thailand. The findings are as follows. First, the hypot...
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Main Authors: | , , , |
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Format: | Article |
Published: |
2022
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Subjects: | |
Online Access: | https://repository.li.mahidol.ac.th/handle/123456789/76481 |
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Institution: | Mahidol University |