Extrinsic experiential value as an antecedent of customer citizenship behavior

by Shamim, A., Ghazali, Z., Abdul Jamak, A.B.S.
Published 2015

Impact of customer citizenship behavior on corporate brand experience

by Abdul Jamak, A.B.S., Shamim, A., Ghazali, Z.
Published 2015

Extrinsic experiential value as an antecedent of customer citizenship behavior

by Shamim, A., Ghazali, Z., Abdul Jamak, A.B.S.
Published 2015

Impact of customer citizenship behavior on corporate brand experience

by Abdul Jamak, A.B.S., Shamim, A., Ghazali, Z.
Published 2015

Game changing strategies for retailers: How to create utilitarian offers for shoppers

by Ahmed, S., Ting, D.H., Johl, S.K., Abdul Jamak, A.B.S.B.
Published 2015

Mind the purchasers� disturbance: Exploring planned purchasers� influences

by Ahmed, S., Kaur Johl, S., Bin Abdul Jamak, A.B.S., Mohamed Noor, A.B.
Published 2015

Game changing strategies for retailers: How to create utilitarian offers for shoppers

by Ahmed, S., Ting, D.H., Johl, S.K., Abdul Jamak, A.B.S.B.
Published 2015