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Dreze, Xavier
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Dreze, Xavier
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1
An Empirical Investigation of the Impact of Communication Timing on Customer Equity
by
Bonfrer, Andre
,
Dreze
,
Xavier
Published 2008
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2
Moving from Customer Lifetime Value to Customer Equity
by
Dreze
,
Xavier
,
Bonfrer, Andre
Published 2009
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3
A Renewable-Resource Approach to Database Valuation
by
Dreze
,
Xavier
,
Bonfrer, Andre
Published 2003
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4
To Pester or Leave Alone: Lifetime Value Maximization through Optimal Communication Timing
by
Dreze
,
Xavier
,
Bonfrer, Andre
Published 2003
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5
Real-Time Evaluation of Email Campaign Performance
by
Bonfrer, Andre
,
Dreze
,
Xavier
Published 2008
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