Impact of sales promotion on customer intention to purchase high involvement product / Teck-Weng Jee

by Jee, Teck-Weng
Published 2018

Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product

by Jee, Teck-Weng, Ernest Cyril , de Run
Published 2013

Testing Real World Advertisements Language Cues Impact On Dominant And Non-Dominant Ethnic Groups: Comparing Malays And Indians In Malaysia

by de Run, Ernest Cyril, Manickam, Elanjothi, Jee, Teck-Weng
Published 2010

Negative Political Advertising: It’s Impact on Voters

by Ernest Cyril, de Run, Jee, Teck-Weng, Lau, Wee Ming
Published 2013

Disposition and Repurchase Intention: A Preliminary Study of the How and Why

by Jee, Teck Weng, Hiram, Ting, Ernest Cyril, de Run, Tan, Sharon
Published 2016

Attitude towards Advertising: A Comparison between Marketing and Non-marketing Students at a Private University

by Ernest Cyril, de Run, Hiram, Ting, Jee, Teck Weng, Sally, Lau Yin Choo
Published 2013