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Market segmentation is the most important thing to do as the first step in launching a product or services. Market Segmentation is classifying an individual which has similar characteristic and goal. Market Segmentation is done by researching the market to understand the characteristics of the peopl...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/11267 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |