The Effect of Market Orientation, Organizational Learning, and Entrepreneurship Orientation on Innovation and Its Impact on Performance of Micro, Small and Medium Enterprises (SMEs) Batik Trusmi at Cirebon Regency
Micro, Small and Medium Enterprises (SMEs) have an important role in economic development, because of the labor intensity relatively higher compare with the smaller in its investment, so that the SME business more flexible deal with and adapt of market changes. This changes is certainly needed marke...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/17415 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |