PROPOSED MARKETING STRATEGY TO IMPROVE PRODUCTIVITY OF LIFE INSURANCE AGENTS IN PT AJ SEQUISLIFE BRANCH X BANDUNG
ent intervention and also increasing public awareness of the importance of life insurance create potential opportunities in life insurance business. This potential business opportunity creates fierce competition among companies in life insurance industry. It needs appropriate business strategy to ma...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/19116 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |