CARVING PRODUCT MARKETING STRATEGY AND PROGRAM AS AN EFFORT TO ACHIEVE KAMORO CULTURAL PROGRAM SUSTAINABILITY IN PT FREEPORT INDONESIA’S CSR PROGRAM

• Main Author: REZA SOFYAN (NIM : 29109123); Dosen Pembimbing : Ir. Alibasjah Inggriantara, SE, MM & Dr. Re, PETRUS
• Format: Theses
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/19132
• Institution: Institut Teknologi Bandung

PT Freeport Indonesia (PTFI) as a government contractor in mining is also have limited time in their operation, and will be no longer operate in Mimika at which time the contract of works and mine deposits expires. PTFI is currently acting as financial contributor for cultural program with a sizable...