PERUMUSAN KRITERIA BANK 'TERPOPULER BERDASARKAN FAKTOR-FAKTOR KESADARAN MERK NASABAH
Marketing expert, AI Ries, said \"if you want to sell the same cow in the same market, what should we do to make our cow different from <br /> others? Its to create a perception in customer mind that there is no cow such our cow. AI Ries believe the answer is branding! A brand intended...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/1935 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |