INFLUENCING FACTORS OF LOYALTY : THE CASE OF CV JOHNSON FARM
Loyalty is a deep commitment to repurchase or subscribe to a product or service consistently in the future. It is not easy to retain customers loyalty in the increasing intensity of competition. Loyalty have a strong influence to a company’s survivability, including for a Business to Business (B2...
Saved in:
| Main Author: | |
|---|---|
| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/22302 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |