PRODUCT LIFECYCLE MANAGEMENT PERSPECTIVE IN CREATING COMPANY VALUE, A STUDY OF STRATEGIC OPERATION MANAGEMENT IN ENGINE MRO INDONESIA
Engine MRO (Maintenance Repair and Overhaul) has changed in decades to be part of the OEM’s (Original Equipment Manufacturer) profit center. OEM deliberately occupies MRO in order to gain higher revenue. Independent engine MRO particularly in Indonesia has apparently faced high competition since...
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/28192 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |