HEAVY EQUIPMENT MARKETING STRATEGY FOR CONSTRUCTION SEGMENT IN PT BRAND-A MARKETING AND SUPPORT INDONESIA
PT Brand-A Indonesia was established in 1982 with factory in Cakung, Jakarta. The company has integrated production facilities with PT Brand-A Marketing and Support Indonesia as trading and marketing subsidiary and PT Brand-A Authorized Distributor (BAAD) as sole distributor. Heavy equipment in cons...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/30189 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |