PROPOSED INTEGRATED MARKETING COMMUNICATION STRATEGY FOR BPJS KETENAGAKERJAAN

BPJS Ketenagakerjaan is a Public Legal Entity that was formed based on Law No. 40 of 2004 which is responsible for organizing Social Security for Employment. This Public Legal Entity is also a form of transformation from SOE previously named PT Jamsostek (Persero). Since the transformation, BPJS Ket...

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Bibliographic Details
Main Author: Nur Hakim, Desy
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/33136
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Institution: Institut Teknologi Bandung
Language: Indonesia