STRATEGY BUSINESS BASED ON ANALYTICAL HIERARCY PROCESS & TOWS MATRIX : CASE FROM CUSTOMER BEHAVIOUR IN WEDDING PHOTOGRAPHY
The Indonesian wedding industry is currently a very big business. Every year, more than two million people get married in Indonesia. The average invitation for each wedding party is around 500 people. While the funds needed are around Rp. 300 million, almost five times the average annual opinion of...
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Format: | Theses |
Language: | Indonesia |
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Online Access: | https://digilib.itb.ac.id/gdl/view/33537 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |