A thesis submitted to the School of Business and Management Institut Teknologi Bandung In the part of the requirement for the degree Master of Science in Management
This research is examine factors that determine the intention to adopt mobile financial services among the Generation Y in Bandung using the Technology Acceptance Model (TAM) and the second generation theoretical model known as a Unified Theory of Acceptance and Use of Technology 2 (UTAUT2). In this...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/34967 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |