PROPOSED MARKETING STRATEGY TO STRENGHTEN ADELAIDE’S BRAND

In Indonesia, the competitive in fashion industry is evolving and become more tight. The large number of players in the industry resulting players offer similar value and products. It would be difficult for the players in the fashion industry if they do not have amenity that differentiate it with ot...

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Bibliographic Details
Main Author: Rahmad, Revina
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/35601
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Institution: Institut Teknologi Bandung
Language: Indonesia
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