PROPOSED MARKETING STRATEGY BASED ON COWORKING SPACE CONSUMER SATISFACTION (CASE STUDY: CO&CO SPACE)

Coworking started as a way to combine both the independence of freelance working and the community sense of an office space. Since then, it has evolved to a more refined environment where even established companies decide to opt for coworking space as their operations hubs. This new working culture...

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Bibliographic Details
Main Author: Setiawati, Riska
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/39224
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Institution: Institut Teknologi Bandung
Language: Indonesia