CONSUMER PREFERENCE INFLUENCE TOWARDS CAPITAL BUDGETING EFFICIENCY FOR CULINARY BUSINESS IN BANDUNG

The largest economic contributor to the total GDP (Gross Domestic Product) in Indonesia as many as 60% is SMEs (Small and Medium Enterprises). It can be concluded that the role of SMEs is very important for economic development in Indonesia and in a country. However, the development of SMEs is cur...

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Bibliographic Details
Main Author: Aulivia Rohali, Alya
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/40842
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Institution: Institut Teknologi Bandung
Language: Indonesia