ENVIRONMENTAL SCANNING IN STRATEGIC MANAGEMENT FOR COFFE SHOP BUSINESS (A STUDY OF WIKI KOFFIE)
Wiki Koffie is one of the most famous coffee shop in Bandung that is located in a historical site, Braga street. As the coffee shop facing both internal and external problems such as lack of human resource also competitive environment in Braga street, it needs to conduct strategic management to coex...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/40848 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |