ANALYSIS OF USABILITY DIMENSIONS IMPACT ON MOBILE TRAVEL APPLICATION CONTINUANCE INTENTION USING S-O-R (STIMULUS-ORGANISM-RESPONSE) FRAMEWORK
Technology in Indonesian tourism sector is developing rapidly. As a respond, travel application companies should continuously improve their information system. One of the most important aspect is the usability of the application which connect Online Travel Agents (OTA) and the customers. Usability o...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/41949 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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