IMPROVING STRATEGIES FOR MARKETING INSURANCE POLICY BASED ON DIGITAL MARKETING AND SOCIAL APPLICATION MEDIA ADOPTION, CASE STUDY AT PT ASURANSI BINAGRIYA UPAKARA
PT Asuransi Binagriya Company is one of the national companies engaged in general insurance business that began in 1990. Companies that start insurance business related to KPR-BTN housing that focuses on many regions and companies, as one of the tasks of the Bank Tabungan Negara in the effort of ong...
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/42538 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |