PROPOSED MARKETING MIX STRATEGY FOR PT AGI

Data provided by BPS in the city of Padang shows that people allocate 42% of their funds for food consumption. people use 37.70% percent of this budget for food and beverages. This data shows great opportunities for food and beverage businesses in Padang, PT AGI is one of them. PT AGI has been opera...

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Bibliographic Details
Main Author: Maudianda, Rifki
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/44020
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Institution: Institut Teknologi Bandung
Language: Indonesia