THE IMPACT OF BRAND EQUITY DIMENSIONS TOWARD CUSTOMERS' SATISFACTION. STUDY CASE: WALL STREET ENGLISH DAGO.
Wall Street English Dago is one of Wall Street English branches in Indonesia, located in Bandung. After the change in location strategy in 2019, this branch became the only branch which has s stand alone building. According to Hasan (2013), the greater tangibility a product has, the more important t...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/49083 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |