STUDY ANALYSIS OF AIRLINE REVENUE MANAGEMENT DECISION MAKING TO ENHANCE FIRM PROFITABILITY

Along with the increase of demands and needs from airline customers, which makes competition in the airline industry gradually increase, many airlines are seeking ways to enhance the firm revenue and profitability. Revenue Management becomes an important and strategic tool for the airline to impleme...

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Bibliographic Details
Main Author: Tri Astuti, Dessy
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/49257
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Institution: Institut Teknologi Bandung
Language: Indonesia