USAGE INTENTION OF INDONESIAN GENERATION Z TOWARDS RETURNABLE CONTAINER
This research aims to study the intention to use returnable container by Indonesian generation z’s college students. With the help of the grand theory on human behavior, Theory of Planned Behavior is used as the core framework of this research to predict the intention. This study helps to find the...
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| Main Author: | |
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/49530 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |