ADAPTATION OF VISUAL VIDEO MUSIC PROMOTION ALBUM BTS LOVE YOURSELF ON TRANSFORMING DRESS DESIGN

• Main Author: Febrina Indah K K, Keke
• Format: Final Project
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/51272
• Institution: Institut Teknologi Bandung

Emphasizing the music industry, especially in the K-Pop wave, as a phenomenon and K-Pop whose popularity continues to grow, a lot of music is used as a tool to voice important issues. The same with textile crafts that can be used for certain purposes. Reviewing both of these issues can be collaborated. Looking from the success of one of the K-Pop groups, namely BTS, a group consisting of seven members. Their songs always have hidden messages, one of which is their trilogy album titled Love Yourself which discusses the importance of self-love. The album is one of the most successful albums in K-Pop history and has penetrated markets outside Korea such as America with fantastic sales. The album Love Yourself has four music videos that have different storylines. Seeing the interesting side of the message and the visuals of some of the songs and music videos, there is an interest in lifting them into a transforming dress to produce cloth that can present two different stories in the same medium. This work focuses on visual analysis in music videos and how to translate that into fashion.