PONTIANAK TOURISM’S VISUAL BRANDING ANALYSIS

Pontianak has great potential to attract tourists. Recently, Pontianak often holds events to identify the city identity in order to increase the number of tourists. Currently, city competition is getting tighter; each city is competing to show its city branding. Pontianak also does branding, one of...

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Bibliographic Details
Main Author: Nadia
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/51708
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Institution: Institut Teknologi Bandung
Language: Indonesia
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