ENHANCING BRAND AWARENESS THROUGH VISUAL BRANDING : A CASE STUDY OF PET&CO
The rapid growth of pet ownership in Indonesia has led to a significant expansion of the pet care industry. However, this growth also poses a risk of market saturation, making brand awareness a critical factor for maintaining a competitive edge. This study focuses on Pet&Co, a startup company in...
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| Main Author: | |
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/84294 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |