IS FRANCHISE A PROSPECTIVE BUSINESS? THE CASE OF LAUNDRY BUSINESS IN PALANGKA RAYA
Micro, Small, and Medium Enterprise (MSME) is a business sector that has a vital role to play in the national economy. MSMEs are the backbone of a country's economy in the face of various crises. In the economic crisis that occurred in Indonesia in 1998, many large-scale businesses were bankr...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/51869 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |