DEVELOPMENT OF DIGITAL MARKETING STRATEGY TO INCREASE SALES (CASE STUDY: PT. ARIE TOUR AND TRAVEL)

Spiritual tourism though factually is not a new phenomenon, but a perspective in the perspective of sociology of religion gets its place, especially when tourism becomes a global trend of religious consumerism. The study also found that price is the most important ingredient in increasing consumer c...

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Bibliographic Details
Main Author: Purnama, Arie
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/53575
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Institution: Institut Teknologi Bandung
Language: Indonesia