MSMES IN TIME OF COVID-19 PANDEMIC. STRATEGY AND CHALLENGES OF E-COMMERCE ADOPTION: EVIDENCE FROM INDONESIA

Micro, Small and Medium Enterprises (MSME) in both developing and developed countries play an important role in industrialization and economic growth by contributing significantly to increasing the workforce, increasing income and catalyzing growth in both cities and villages. In developing count...

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Bibliographic Details
Main Author: Gunawan, Teddy
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/54852
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Institution: Institut Teknologi Bandung
Language: Indonesia