MARKETING INITIATIVES FOR PERTAMINA’S FUEL PRODUCT, STUDY CASE AT PT FREEPORT INDONESIA

PT Pertamina (Persero) is one of State-Owned Enterprises engaged in energy specifically for energy derived from fossils. In its role as a state-owned enterprise, Pertamina continues to gradually transform itself to become the number one National Oil and Gas Company (NOC) in Indonesia. Pertamina, in...

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Bibliographic Details
Main Author: Ivan Syuhada, Muhammad
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/55158
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Institution: Institut Teknologi Bandung
Language: Indonesia