THE INFLUENCE OF FINANCIAL LITERACY ON GENERATION Z CONSUMERS IMPULSIVE BUYING BEHAVIOR WITH SELF-CONTROL AS MEDIATING VARIABLE
The development of information technology in the industrial era 4.0 has affected various aspects of life, including the financial sector by shifting transaction methods to digital payments which can encourage the formation of a cashless society. In addition, the financial products offered are cur...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/56911 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |