MOTIVATIONAL FACTORS INFLUENCING SPECTATOR ATTENDANCE IN THE INDONESIAN BASKETBALL LEAGUE

Indonesian Basketball League (IBL) is a professional basketball league in Indonesia that was formed in 2003. Since its return in 2016, spectator attendance has been a problem for the League due to the inconsistent amount of spectator attendance over the years. Through this research, the author has t...

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Bibliographic Details
Main Author: Immanuel Christian N., Johanes
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/57218
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Institution: Institut Teknologi Bandung
Language: Indonesia
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