PROPOSED NEW MARKETING MIX STRATEGY TO INCREASE WILLINGNESS TO VISIT OF WEST JAVA FAMILY TOURIST (CASE STUDY: CILETUH-PALABUHANRATU UNESCO GLOBAL GEOPARK)
Ciletuh-Palabuhanratu UNESCO Global Geopark (CPUGGp) is a natural beauty-based tourism destination located in Sukabumi district, West Java and has been a member of UNESCO Global Geopark since 2018. The CPUGGp offers the products for tourism with its Geodiversity, Biodiversity and Cultural Diversity....
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/57330 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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