THE IMPACT IN USING INFLUENCERS FOR A NON-PROFIT ORGANIZATIONS’ CAMPAIGN (WHICH RESULTS IN DONATIONS

The purpose of the research is aimed to fill that gap whilst also furthering the knowledge and understanding as a whole within the context of using influencers for a non-profit organizations’ campaign. The focus on influencers’ usage would also help raise the number of donations (in any currency)...

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Bibliographic Details
Main Author: Salmaa Putri Gunawan, Alya
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/61171
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Institution: Institut Teknologi Bandung
Language: Indonesia