ANALYZING CUSTOMER INTENTION TO CONTINUOUSLY USE BRANDED MOBILE FOOD ORDERING APPS IN INDONESIA
The current trends of digitalization and technological development in almost all industries in the world has prompted an increase in the use of mobile apps that support daily activities. The food industry in Indonesia is one of the industries that has launched many mobile food ordering apps th...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/65157 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |