REDEFINING BUSINESS MODEL STRATEGY TO IMPROVE SALES PERFORMANCE IN CULINARY MSME (CASE STUDY: WAROENG 17)

MSMEs has declared to be one of the most crucial pillars in Indonesia’s economic. The pandemic that abruptly hit the economic in 2020, has resulted in the vastly growing number of MSME. One area that has the biggest number of MSMEs is Bogor Regency, West Java. Although the businesses has created man...

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Bibliographic Details
Main Author: Tiara Kinasih Astro, Yasva
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/65235
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Institution: Institut Teknologi Bandung
Language: Indonesia