PROPOSED STRATEGY TO INCREASE BRAND AWARENESS AND CLIENT RELATIONSHIP MANAGEMENT LEADING TO INCREMENTAL REVENUE OF PT EPPCONINDO PILAR ABADI
Eppconindo is a General contractor company that has been around for more than 25 years. However, in 2020-2021, there was a decline in turnover due to Covid-19, to restore financial performance Eppconindo had to get a new client. In the last two years, Eppconindo has been actively using digital platf...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/65381 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |