PROPOSED MARKETING PROGRAM IMPLEMENTATION FOR VEARST BRAND
Abstract. Vearst is an apparel brand located in Bandung. The management has been established since 2010. Currently, Vearst brand is facing the problem of a significant decline in sales due to the company's external and internal factors. The external factor faced is the emergence of competitors...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/66810 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |