PROPOSED DIGITAL MARKETING STRATEGY FOR MUSLIM WOMENâS SPORTWEAR COMPANY (CASE STUDY : XYZ ACTIVE WEAR)
A Muslim women's sportswear company named XYZ Active Wear debuted in the end of 2020. XYZ Active Wear concentrates on selling online. XYZ Active Wear's sales were decreasing along with its lack of understanding about customer communication and digital marketing strategies. This is due to t...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/67252 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |