DETERMINING STRATEGY OF ROTI PISANG PRODUCT AT TOKO ROTI ELMA

In 2021 the bakery business experienced an increase in bread sales reaching Rp. 18.7 billion. This increase in sales makes the competition in the bakery business even tighter, so SME Toko Roti Elma (Elma Bakery) tries to make various innovations to develop its business. However, there are several...

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Bibliographic Details
Main Author: Zaza Swadesi, Putria
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/67421
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Institution: Institut Teknologi Bandung
Language: Indonesia