PERANCANGAN VISUAL BRANDING IDENTITY YAYASAN INSTITUT QUANTUM AKHYAR

• Main Author: Afzal Ramadin, Firas
• Format: Final Project
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/67487
• Institution: Institut Teknologi Bandung

Over the recent years, there's a huge increase in most Muslim's interest to learn Islam further. The appearance of new educational channels and the everlasting streams of information over the internet, play a huge role to the phenomenon. Many islamic pages and clerics have experienced a boosted increase in new followers on their social media, and even on their offline events. One of them is Ustaz Adi Hidayat, Lc., M.A. that currently have 3.2 million followers on Instagram and 2.1 million subscribers on his YouTube. with viewers averaging 7 million a month. He also caters many learning programs and facilities that helps anyone who's learning Islam. Unfortunately, every single program or division he's managing, don't have a uniformed identity. All of the designs aren't made by actual designers. There isn't any motives or strong basis that adhere to the design. The new visual branding identity development hopefully will solve the problems and at the same time, raising the Quantum Akhyar Institute Foundation's image, a foundation that is led by Ustaz Adi himself. Finally, with all the new design uniformity, hopefully will ease everyone to learn Islam and broaden the coverage of Islam teachings, so it will be beneficial for all of us.