THE EFFECT OF POST CONTENT TYPE ON ONLINE ENGAGEMENT (STUDY CASE: DET-URGENT)
Det-Urgent is a company that produces eco-friendly detergent. The company currently promotes the product through Instagram. However, the results are not good enough. Based on the research, one of the most vital tools for content marketing to increase Instagram online engagement is content types. The...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/68509 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |