STRATEGY TO OPTIMIZE DIGITAL MARKETING ACTIVITIES GLUTEN-FREE PRODUCTS (CASE STUDY : DELICE KITCHEN)

Delice Kitchen is a brand that sells sweet foods that has been established since 2020, currently located in Bandung City. At the beginning Delice Kitchen only sold regular fudgy brownies through an online channel. By the time Delice Kitchen joined the trend and tried to sell croffle in 2021, but t...

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Bibliographic Details
Main Author: Rosdiani Anwar, Shafira
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/68880
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Institution: Institut Teknologi Bandung
Language: Indonesia